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Johnnie Walker Princes Street | Behind the Brand Home
Looking forward to Johnnie Walker’s 200th anniversary in 2020, spirits giant Diageo decided to mark the momentous occasion with an unprecedented £185million investment in whisky tourism across Scotland. BRC has worked as Lead Agency across the project, the centrepiece of which is the flagship Johnnie Walker Princes Street whiskey visitor experience in Edinburgh. Set within a landmark transformed, offering eight floors filled with breath-taking bars, event spaces, and views across the capital and castle, Johnnie Walker Princes Street already had the perfect ingredients to stand alone as of Scotland’s finest attractions. But add into the mix a laser focus on creating story-rich, transformative guest experiences, and you have a destination unlike any other in Scotland. There are experiences that are visual, immersive, and involve storytelling, and there is the rare opportunity to taste whisky directly from the barrels in a live maturation warehouse or examine historical documents from 1820 at the side of the Johnnie Walker archivist. The main experience, the Johnnie Walker Journey of Flavour tour, is brought to life by exceptional guides, using technology and performance arts. What’s more, every guest on that tour is served whisky drinks tailored for their personal tastes, thanks to Diageo’s innovative FlavorPrint™ technology. The Covid-19 pandemic posed considerable challenges but in the face of them, Johnnie Walker’s Striding Man marched on. After marking 2020 as the brand’s bicentennial, the flagship Johnnie Walker Princes Street welcomed consumers to come walk with it in Summer 2021. It not only stands as one of the best new attractions in a city renowned for its hospitality and visitor experiences, but also sets a new standard in how guests are welcomed and completely immersed in a world of flavour, storytelling, and excitement.
Glenmorangie - A Tale Of the Forest - Interview Dr Bill and Pomme Chan
Discover the secrets of our limited edition, Glenmorangie A Tale of the Forest, created by Dr Bill and designed by Pomme Chan. #Glenmorangie #Whisky #SingleMalt #DrinkResponsibly #ATaleOfTheForest Not intended to be seen by persons under the legal alcohol drinking age or in countries with restrictions on advertising on alcoholic beverages. Do not share or forward to people under legal drinking age. Please drink responsibly.
DIGI Ken? 2 Step Verification
2 Step Verification helps protect you with a second layer of security that checks it’s really you logging in. It provides twice the protection so even if cyber criminals have your password, they can’t access your accounts. Think of it as a double lock for your data. https://www.cyberscotland.com/digi-ken/
Type 1 Diabetes is Like a Balloon
Life with Type 1 diabetes is a constant balancing act. It's like keeping a balloon in the air. And it’s time we start talking about it. Like Medtronic Diabetes on Facebook: http://on.fb.me/1Do7hvL Follow us on Instagram: http://bit.ly/2garwv6 Follow us on Twitter: http://bit.ly/1EUCQhA Subscribe to our LOOP blog: http://bit.ly/1zfAVnv Subscribe on YouTube: http://bit.ly/166CcCg
Sport For Health: Sports and tobacco don’t mix
Footballs won’t be the only things kicked in Qatar at the FIFA World Cup Qatar 2022™. Tobacco and e-cigarettes will also be kicked out of Doha’s eight stadiums, ensuring fans can enjoy smoke-free air while sitting in their seats watching world football’s biggest event. Implementing tobacco and smoke-free measures at the FIFA World Cup™ has been the goal of the Sport For Health Partnership, led by WHO and the Ministry of Public Health, and supported by FIFA, the Supreme Committee for Delivery and Legacy. More information at https://www.who.int/initiatives/sports-and-health/healthy-2022-world-cup
Community-based mental health care: the Power of Purpose
“What happens to a person when they are treated as less than human? When they are treated as a tranquilized problem that needs to stay docile and become more prisoner than participant?” This powerful poem, written and narrated by Scottish author, Erin May Kelly, sheds light on the human rights violations that are still far too common in mental health services around the world. The poem also explains what mental health care in the community can and should look like, and the tremendous difference that care provided with respect for people’s human rights, and that is focused on recovery, can make to people’s lives. The poem was commissioned for the launch of new WHO guidance on community mental health services that are based on a rights-based approach. More information on the new WHO guidance: www.who.int/news/item/10-06-2021-new-who-guidance-seeks-to-put-an-end-to-human-rights-violations-in-mental-health-care
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